An Icelandic budget carrier has named one of its hot pink planes TF-GAY in support of LGBT rights.
WOW Air said it will use the new Airbus A330-300 on its Reykjavik-San Francisco route when service begins in June.
The Reykjavik-based airline has given a number of playful registration names to its planes, including TF-MOM, which flies to Berlin, and TF-BRO, which is used on a route to Paris.
WOW Air said the plane with the registration name TF-GAY will fly to San Francisco (pictured: TF-MOM)
WOW Air chose TF-GAY for its San Francisco flights in a nod to the Californian city’s role in the LGBT rights movement.
The City by the Bay has been a hotbed of activism for decades and was declared the ‘gay capital of the US’ by Life magazine in the 1960s.
WOW Air CEO Skuli Mogensen told GayIceland.is: ‘WOW Air is an airline for the people and one of our most important goals is to lower fares in order to enable everybody to travel the world and get to know different cultures.
‘We wholeheartedly support queer people’s fight for rights. Just as we support equal rights for everybody, no matter their gender, religion, ethnicity or culture.’
WOW Air chose TF-GAY as a nod to San Francisco's important role in the LGBT rights movement
Mogensen revealed that the TF-GAY registration number was suggested by one of the airline’s pilots.
He said: ‘I immediately thought it was a great idea and fitted with our approach to using words relating to family members in the spirit of inclusiveness.
‘We think TF-GAY fits right in with our modern family concept.’
The airline already flies to nearly two dozen destinations in Europe and North America, including London, New York and Montreal.
In addition to San Francisco, Los Angeles will be added to its route map in June.
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